Another way to build
There is a legend from the Guaraní culture (Paraguay) that once upon a time there was a great fire in the jungle. All the animals were fleeing from the flames and then the jaguar saw the hummingbird fly straight towards the fire. He observed several times that it made the same journey, from the lake to the fire, carrying only a couple of drops of water in its beak. When the jaguar warned him of the futility of such a course of action, the hummingbird replied ‘I’ll do my part’. At Blues Simon Group we have been doing our part in sustainability for many years, but we don’t do it alone, we do it with partners who provide a multiplier effect, as is the case with the promoter AlteArt.
In the midst of the Climate Summit in Dubai (COP28) we are pleased to bring news such as our alliance with AlteArt. Aware that the construction sector is one of the sectors that generates the largest carbon footprint, both companies have embarked on a project that will contribute to continue laying the foundations for the change that our guild demands.
Building around the same vision
Turquesa Homes marks a before and after in the real estate scene on the Costa Blanca, and we are confident that it will spread to other parts of the country. Sharing the same vision, AlteArt and Blues Simon Group are building this development of 12 independent and sustainable villas that will make the spirit of consuming the minimum while living to the maximum a reality.
With its wooden structure and envelope, bioclimatic pergola, photovoltaic system and efficient shutters, no detail has been neglected in these villas. Both companies conceive the reinvention of the construction sector from a holistic point of view, that is to say, covering the entire life cycle of a home. For this reason, at Turquesa Homes we have examined our entire supply chain, ensuring that the wood is sourced from forests whose felling is authorised and ensures reforestation, sustainability and protection of biodiversity.
The incorporation of this material will bring significant benefits to the villa once the works are completed, as it has a very positive impact in terms of thermal and acoustic insulation. In addition, during the construction phase, CO2 emissions are also significantly reduced, which, together with the other energy efficiency measures installed, means that the total carbon footprint will plummet.
Unlocking the value of sustainability
The development of Turquesa Homes is unequivocal proof of how it is possible to work in the same direction to create a positive sum effect. By making the most of the synergies of both teams of professionals and being perfectly aligned around the same strategy, the union of both organisations is absolutely disruptive in the sector.
The extensive experience of Blues Simon Group and AlteArt in applying ESG (Environmental, Social and Governance) criteria in their approach and the common commitment that both have to the client, prioritising quality, honesty and transparency, have formed the perfect melting pot to forge a project like this.
Turquesa Homes is an exciting project, the first of many, which seeks to unlock all the value that lies in a sustainable approach to our sector. A new perspective that amplifies the benefits for both the client and the environment they enjoy, feeding back into each other, in the same way that Blues Simon Group and AlteArt have done with our knowledge, our experience and our innovation. Another way of building is needed, starting with new alliances with which we can continue to differentiate ourselves in the market.
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